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The Killing IT Podcast


IT authors and entrepreneurs Ryan Morris, Karl Palachuk, and Dave Sobel provide commentary on the changing world of technology opportunities and emerging tech.

We want to expand the discussion from the SMB IT channel to all things tech - with one eye on the future and the other on profits. Join us!

May 11, 2021

Topic 1: Burger King diverts McDonalds customers - via Waze

This one is kinda cool because it's so sneaky. With just a taste of big data. When people are close to a McDonalds billboard and headed toward a restaurant, Waze lures them off to a Burger King instead. Just sneaky, or actually immoral?

Link:

https://www.zdnet.com/article/burger-king-quietly-did-something-very-clever-it-may-just-annoy-mcdonalds/#ftag=CAD-03-10abf5f


Topic 2: Girl Scout Cookies by Drone

Not a burrito or pizza. But it's pretty cool to get your cookies by drone. Makes us ponder: Are there things you would actually pay a premium to get via drone? We're thinking yes for cookies, and probably no for a ream of paper.

Link:

https://dronelife.com/2021/05/02/girl-scout-cookies-by-drone-wing-helps-local-troop-deliver-video/


Topic 3: Basecamp Fumbles the Diversity and Inclusion Conversation

Background: Some folks at Basecamp were doing something stupid (keeping a list of customer names to make fun of). That led to a discussion of appropriate behavior. But that discussion was cut off from the top. Some employees were still unhappy, and vocal about it. That led to an offer of a severance package for anyone who didn't like it. Well, about one third of the company decided to leave!

Link:

https://www.theverge.com/2021/5/4/22419799/basecamp-ceo-apologizes-staff-new-post


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:-)